Research hubs

Shopify gift research topics

Start with the decision you need to make, then use the guides and their source links to plan your offer.

Reward ladders

Anchor the first tier just above your typical order, space later tiers so each is reachable with one more item, and decide whether rewards stack before you configure anything.

5 articles

Progress bars & messages

A progress bar should state the next reward and the remaining amount using the same calculation the reward rule uses.

4 articles

Reward rules

Write the qualifying rule in one sentence, including which items count and who is eligible, before choosing a trigger type.

4 articles

Reward apps

Shortlist apps by the reward mechanics they document, then confirm the plan, theme and checkout conditions for your store.

4 articles

Operations & measurement

Count active automatic discounts, test both sides of every threshold and record which orders received each reward.

3 articles